New REI PrintMail Direct Integration Feature

Did you know the Investment Dominator recently updated with a new feature now available in the Campaign section of the Land tab?

With this new update, you will now be able to select REI PrintMail as an option for your mail house.

There’s a ton of information on how you can set up this integration, generate a campaign as well as FAQ below:

How to Enable the Integration:
https://user-guide.investmentdominator.com/how-to-add-our-direct-mail-service-provider-through-rei-print-mail-to-your-investment-dominator-system/

How to Generate a Campaign:
https://user-guide.investmentdominator.com/how-to-generate-a-mail-campaign-with-our-direct-mail-service-provider-through-rei-print-mail/

FAQ:
https://user-guide.investmentdominator.com/direct-mail-service-provider-rei-print-mail-faqs-what-you-need-to-know/

How To Generate A Direct Mail Campaign With Our REIPrintMail Integration

We are excited to announce our new Integration with REIPrintMail which is a 3rd party service that allows you to take your Prospect records from within the Investment Dominator and send them directly to REIPrintMail for processing. They will then print, prepare and mail out your letters on your behalf for a fee.

If you have not yet enabled this integration please first follow the steps in this article to set up the connection between REIPrintMail and the Investment Dominator CRM: https://user-guide.investmentdominator.com/how-to-add-our-direct-mail-service-provider-through-rei-print-mail-to-your-investment-dominator-system/

Ok, let’s take a dive into this step-by-step to understand what goes into a mailing campaign with REIPrintMail, first let’s locate where in the Investment Dominator this new feature is.

Navigate to ‘Land >Campaigns‘.

Select the ‘REIPrintMail’ dropdown option from the ‘Prospect Neutral Letter‘ section:

NOTE: Currently the REIPrintMail option is only available for the the Neutral Letter Campaign.

A new campaign wizard screen will appear:

NOTE: There is a limit of 4,999 records per order with REIPrintMail, if you are working with more records than this, you will need to do multiple orders.

Click the ‘Next – Generate Order with REIPrintMail’ button to proceed with your order.

On the next screen, the system will run a CASS Certification check for each of the records included in your campaign to ensure all have a valid mailing address. This typically takes a few minutes, so please be patient.

Once the CASS Certification process has finished you should see an order review screen, that provides you with all the details about the order.

NOTE: International (non-domestic) addresses will not be processed by REIPrintMail and will be excluded from your mail campaign. We recommend that you mark any international addresses with a custom Status then process them manually.

Things you should review before moving on include:

  • # Successfully Processed Records
  • # Rejected Records
  • Cost Per Letter
  • Total Mailing Cost
  • Rejected Record Details

When reviewing your rejected records, make note of the listed error message this will allow you to see the actual reason the records were not approved for mailing. Later on, you will be given a chance to move these records in bulk into the ‘SKIP TRACE‘ Status, but for now, let’s focus on the ones that are approved for mailing.

NOTE: At this point, no transaction has occurred as this is just a review of the order information.

Once all information has been reviewed, select the ‘Reviewed/ Approved – Continue with Order‘ option at the bottom of the screen then click on the ‘Order‘ button to continue with the order.

Next, a proof document of your campaign will appear. Scroll through each letter in your campaign to review:

NOTE: It is important that you review and check the spelling, all company information, recipient information, property information, as well as all design elements for each letter, before approving. Once approved, it is sent to REIPrintMail for production and cannot be canceled, or refunded.

Once satisfied with the letters check the ‘Review/ Approve – Continue With Order‘ option then click the ‘Ok, Continue‘ button.

Next review and approve your envelopes:

And again once satisfied, check the ‘Review/ Approve – Continue With Order‘ option then click the ‘Place Order‘ button.

Next, you will see an REI Payment screen that will allow you to enter your payment information:

Once you have entered in your payment information and submitted the order by hitting the ‘PAY‘ button an Order Complete message should appear:

Click the ‘Bulk Update Records Now‘ button to move these records from the ‘Prospect’ Status to the ‘Mailed Letter 1’ Status.

Next, if you had any records that did not pass the CASS Certification you can click the ‘Bulk Update Rejected Records‘ button to move these records with bad addresses into the ‘SKIP TRACE‘ Status.

NOTE: You can view the status of orders with REIPrintMail through their website by logging in at https://beta.reiprintmail.com

For questions about your order contact REIPrintMail support at 1-800-378-0378 and reference your REIPrintMail Order ID.

How To Setup A Direct Mail Campaign With LPGLetters.com

The two mail houses we recommend at this time are LPGletters.com or LPGmailer.com both of which are full-service mailing services that print, fold, stuff, stamp and mail your letters out on your behalf. There are many similar services out there, but these have a lot of options that work well with our direct mail campaigns to the owners.

STEP 1: How To Generate A Mailing List For The Mail House

  • Log into your Investment Dominator Admin Console and navigate to either the ‘Land Deals‘ or ‘House Deals‘ section depending on what type of properties you will be working with.
  • Click on the link at the top right of the page called ‘Campaigns‘.

  • Next to the campaign you want to generate you will notice a drop down called ‘Generate Documents’. Clicking this will show you the avaiable formats avaiable.  We will be using ITI Direct Templates, but if at any time you need template documents you can customize just click the ‘Other’ option. 
  • Once you click on the ‘ITI Direct Templates’ you will see the pdfs which you can download individually as well as the CSV file. Alternatively you can download a zip folder which contains all these documents. 


     You will need to upload these files as well to your ITI Direct Mail order ticket (discussed later in step 2).

    NOTE: At this point, you should have three files saved on your local machine that look like this:
    NOTE: That your template files are formatted in a particular manner and that they only contain 1 sample envelope and 1 sample letter (meaning iti Direct Mail performs the mail merge on their end):

 

STEP 2: Create Your Order With The Mail House

  1. Open a new browser tab and navigate to LPGletters.com

    Fill out the form on the right side of the screen get started. Most options are preselected for you however you need to update the ‘Quantity‘ field with the number of the recipient in your mailing. 

    PRO TIP: If you have the budget, Jack recommends the following options when you place your order with the Mail House:

    • Envelope type:  ‘#24b White Linen Envelopes’
    • Postage Class: ‘1st Class Presort’ for your first mailing (because speed is of the essence)
    • Turnaround Time: ‘2-Day Turnaround’ for your first mailing (because speed is of the essence)

    If you have a limited budget you can use the following settings to reduce your mailing cost (this will, however, also increase the time it takes for you to see results): 

    NOTE: That’s 57 cents per letter! (Order must have a quantity over 700 letters and include the options in the screenshot above to get this discount rate and the timeline is extended to about 3 weeks using these options). 

    Compare this price with the cost of supplies to print/fold/stuff/stamp the mailers yourself at home, you are looking at $0.68 per mailer (not including your time).

  2. When you are done adjusting the settings of your order click the green ‘ADD TO CART‘ button to continue.
  3. Review your order then click the red ‘CHECKOUT‘ button to continue.
  4. At this point, you can either log in with your account or click the ‘CONTINUE‘ button under the ‘New Customer Checkout‘ section to create a new account.
  5. After you create a new account you will need to enter your payment details to process the order.
  6. The mail house requires that you send them both your letter template and envelope template to them as a .pdf file and it needs to be formatted using their merge field format. For this, you need to upload the .csv file, letter, and envelope template that you generated in STEP 1 above. These three files are attached to the order ticket.

STEP 3: Updating The Records In The Investment Dominator After The Mail Has Been Sent

Once iti Direct Mail has confirmed that the letters have been mailed you will want to update the status of your prospects to a mailed status.

  1. Log back into your Investment Dominator Admin Console and click on either the ‘Land Deals‘ or ‘House Deals‘ tab then on the ‘Campaigns‘ link at the top right of the page.
  2. Then click on the ‘Bulk Update Records‘ button to move all these prospects into the next Status.