What Is The Purpose of The Marketing Contact List (A.K.A Buyer's List)?
The ‘Marketing‘ section on the Investment Dominator is where we manage the disposition or marketing/sales side of the business.
Jack and Michelle Bosch talk about this in the Land Profit Generator training program in Session 16: Internet Marketing Basics.
Basically, the Buyers List a list of prospects that you grow, refine, and nurture over time. Since real estate is not an impulse buy, it normally takes a few touches before you sell a property to someone and the Buyers List helps you keep track of these people while they are in that decision-making period.
Here are some helpful articles that talk about the ‘Buyers List’ in more detail, but we also recommend that you watch the Land Profit Generator Module 16 to get the overall concept of this important list.