How To Create A Custom 2nd Offer Cover Letter

After an initial offer has already been sent, if there is no response you may want to follow up with an increased amount for the second offer. There are built-in 2nd Offer Cover Letter templates in the LPG System. As a general rule we don’t recommend that you change any of our built-in document templates as these have been tested and tweaked over thousands of successful deals.

If you would still like to test out variations of the 2nd Offer Cover Letter, in this article we will discuss how you can create a new custom version that uses our content as a base and then incorporates you custom verbiage in the document.

Create A Custom 2nd Offer Cover Letter Template

Note: The following procedure is meant to address 2nd Offers on individual parcels only.  If an owner has multiple properties and 2nd Offers are being issued for each property, the verbiage in the document content section will need to be altered to address this matter.

1. Access the 2nd Offer Cover Letter Template in the LPG System

  • Logon to LPG with username/password [my.landprofitgenerator.com]
  • Access ‘Documents‘ section
  • Scroll down to ‘Download Doc 3a – Second Offer Cover Letter‘ and open the document

2. In Investment Dominator access ‘How To Customize Jack’s Offer Templates’ instructions

  • Select ‘Help‘ function
  • Select ‘+ Search Our User Guide‘ from the menu choices
  • Enter ‘Jack‘ in search box
  • Press the blue ‘Search User Guide‘ button

Access the ‘How To Customize Jack’s Offer Templates‘ article and follow instructions to create a custom 2nd Offer Cover Letter document.

3. Create the 2nd Offer Cover Letter in the Investment Dominator (Document Content field)

A) Go to ‘Customize> Custom Documents> Add Document’.

B) Then select the following settings…

  • To = Owner – Land Only
  • Status = Pending Preliminary Research
  • Document File Type = Both
  • Document Type = Portrait
  • Document Title = (Give your document a name)
    • Press the ‘Source‘ button to disable all [wiz wig] functions
  • Document Content = (Copy and paste this content under the ‘Source’ tab)
    • Select the blue this content HTML text
    • Press [Cntl-A] to highlight/select all HTML text
    • Press [Cntl-C] to copy all HTML text
    • Place cursor in corner of Document Content field box
    • Press Cntl-V to paste all HTML text into field
    • Press the ‘Source‘ button to enable all [wiz wig] functions
    • Alter the text in Document Content field box to read as 2nd Offer Cover Letter template from step 1
    • Place Cursor over Signature Line (after the word ‘Sincerely’)
    • Use the [Insert Merge Field:]select the ‘your signature’ from the drop down list of fields
  • Allow Generate Envelope/Label = Labels
  • Allow Export Data = Yes
  • Allow Bulk Update = Yes
  • Move To = ‘Offer Sent’ status
  • Per Each Property = Yes

C) Press the blue ‘Add/Update’ button to save the new Custom 2nd Offer Cover Letter Document

How To Customize Buying and Selling Site Text Display

On both the Buying and Selling Sites provided in the Investment Dominator system, there is existing default text serving as an introduction to that specific website. You can modify and design your own version of this textual information to convey any messages you deem appropriate.

To customize either of the initial Buying or Selling Site text displayed, this is accomplished by entry of data into the [Buying Site Homepage Text] field.

Changing your Buying Site text display is easy to do, simply go to ‘Customize> Website Settings – Buying> Access Buying Site Homepage Text:‘ field.

Note: Changing your Selling Site text requires you go to ‘Customize> Website Settings – Selling> Access Selling Site Homepage Text:‘ field

Scroll down to [Buying Site Homepage Text] field and enter any text you want to appear when Buying Site Homepage initially displays.

Note: Any text or images found in the [Buying Site Homepage Text] field will automatically prevent Investment Dominator from the displaying the default built-in site text.

Once text has been entered into the [Buying Site Homepage Text] field, Scroll down to the end of the page and click the blue ‘Update Site‘ button to save the changes.

To view the changes click ‘Websites> Buying Site‘:

Your Buying or Selling Site with your new changes will be displayed on a browser tab.

How To Edit/Delete Tags In BULK

Tags are used to index Land, House and/or Contact records in Investment Dominator; as well as, to group certain records for future reference. This article will focus primarily on editing or the deletion of existing tags assigned to multiple records in the CRM in a bulk manner.

Note: There is an existing article detailing how Tags and the Tagging Records process works in detail entitled, How Tags and Tagging Records Work In The Investment Dominator CRM.

Create a Tag

To create a tag in the CRM select ‘Customize > Tags > Add Tag button as shown…

Next, enter the new Tag Name and select the blue ‘Add‘ button as shown…

Note: In this example, the Tag will be used to tag land records on initial offers to search for the mailing of 2nd Offers in the near future.

Tag Records

To tag land records go to the ‘Land Deals’ tab and select the records for tagging, then select the ‘Tag’ function as shown….

Select the newly created tag from the drop-down list of tags to be assigned to the previously selected land records and press the blue ‘Confirm Tag‘ button as shown…

Note: This same methodology applies to the tagging of both House and Contact records in Investment Dominator.

System should display Records(s) successfully update message should display!

Editing/Deleting Tags In BULK

To edit/delete a tag in the CRM select ‘Customize > Tags > Scroll or PAGE to the specific TAG for editing or deletion.

Select the ‘Edit’ function to EDIT or DELETE the selected Tag as shown…

Note: The last created TAG will appear on the very end of the previously created tags list.

To Edit the existing TAG make any appropriate changes to the tag and press ‘Save’ function.

To Delete the existing TAG press the ‘Delete’ function.

NOTE: Editing or deleting the tag will remove any reference to the tag in any records in the system even if records were indexed using that tag.

Search By… Tag Option

You can now search all land records by the newly modified tag using the ‘Search By’ function and selecting the ‘Tag’ option. Select the specific tag to filter by and select the blue ‘Search’ button…

Searching by the selected Tag will return all records where this tag, (or modified tag) is now assigned.

If the specific tag was deleted from the system, the tag will NOT be available in the drop-down tags list for selection.

How To Add Public/Private Links On Listings

On land records and listings generated in the Investment Dominator you may have the need to provide additional information for yourself; as well as, potential buyers of property. We use both Public and Private links to accomplish this task as they can provide additional pertinent information for anyone accessing land records or customers perusing your Selling Site to purchase vacant land. Links also serve to keep listings clean and uncluttered with the information being provided.

Execute the following to add both Public/Privates links to any land records:

Step 1) To Create A Public/Private Link “Edit” A Land Record

Note: To create a Private Link a land record can be in any status, while in most instances to create a Public link the land record is in “Complete/Ready to Sell” status. Public links will appear on active listings.

Step 2) Access the [Links] section to add the new link

Once inside the land record scroll down to the [Links] section and press the “Add Link” button.

Step 3) Add either a Public/Private link with associated parameters

Note: Public links will display on any property listings below the property descriptions, while Private links are for personal use and will NOT display.

Enter the Title, Description, URL and Post Vars fields as needed for the new link.

Public Link Example: The following is a simple Public [Google Search] link and will produce an internet google search for entities in the state of “Arizona”.

Private Link Example: The following is a Private [County GIS Site Map] link and will access a GIS County Map for a specific parcel. This link provides information regarding the size, shape and location of the specific parcel as needed.

Step 4) Add Either Public or Private Link For Access

Once all appropriate link information has been added for either a Public or Private link press the blue Add button to generate the link.

Notice both types of links will be added and are active links which can be accessed from within the land record.

How To Manipulate The Order of Property Listings On Your Selling Site

On your current Investment Dominator Selling Site, you may not be satisfied with the default order of listings displayed and may have a need to feature other listings appearing further down the list.

To change the order of how listings appear on your Selling site follow the steps below.

Step 1) Under ‘Customize> Website Settings – Selling’

Navigate to the ‘Customize>Website Settings – Selling‘ section:

Step 2) Scroll Down To The ‘Property Listings’ Section

Scroll down to the ‘Property Listings‘ section:

Step 3) Arrange The Listing Order

Select the specific listings you want to move either up or down in order based on the listings display.

Under the ‘Display Order‘ column select either the ‘Move Up‘ or ‘Move Down‘ options for the specific listing you want to either move up or move down, (one position at a time).

NOTE: As soon as you select either the ‘Move Up‘ arrow or ‘Move Down‘ arrow associated with a specific listing, the system immediately causes that listing to be re-positioned in the order display.

Step 4) Save the changes

NOTE: Simply pressing the ‘Move Up‘ arrow or ‘Move Down‘ arrow and seeing the listing change position in the Admin Console will NOT be sufficient to update the listing order on your Selling site. You must first save the changes.

To save the new listing order scroll to the bottom of the page and press the blue ‘Update Site‘ button.

Step 5) View The Changes On Your Selling Site

In order to see any Listing Order changes, select the ‘Websites>Selling Site‘ option from the menu as shown:

Create Your Own Custom Buying Site Theme

In addition to the two built-in Buying Site themes (Legacy and 2.0) that come with the Investment Dominator system, you can design and develop your own custom themes and even share those custom themes with other Investment Dominator users.

To create a custom theme you need to know a little about HTML and CSS. If you are not familiar with what that is, we recommend that you find and hire an HTML/ CSS developer (also called a Front End Developer). You can find front end developers on websites like Fiverr.com or Upwork.com that can take a visual design that you have in mind and code it using HTML and CSS.

Ok, Let’s Get Started

1. Download one of these Sample Buying Site Theme templates listed below which will give you, or your theme developer, a good idea on how to use our merge codes/ webhooks to developed a custom look/layout for your buying website.

Sample Buying Site Themes:

2. Use basic HTML and CSS to design your layout, use merge fields (listed below) as needed within your HTML to utilize the built-in functions of the Investment Dominator.

Your theme should include the following files (required):

  • header.html
  • footer.html
  • index.html
  • preview.jpg

Common files and directories include (optional):

  • contact-us.html
  • sell-your-land.html
  • sell-your-house.html
  • img/
  • src/
    • styles.css
    • scripts.js

It is best practice to include all website elements and resources within your theme folder so that it is a self-contained directory with no external references.

Paths should be relative to the theme path which can be referenced via the below merge field:

[buying-theme-path]

3. Compress your theme files into a .zip folder then upload that folder under ‘Customize> Website Settings – Buying> Select Your Buying Site Theme‘ and click the ‘UPLOAD CUSTOM THEME‘ option.

NOTE: The filename of the .zip file you upload will be the name of the theme when it is uploaded and the thumbnail of the theme is pulled from the preview.jpg file you must include in your .zip file.

When the custom theme uploads it will appear below the built-in theme options like this:

4. Click the custom theme to highlight and select it, then click the blue ‘Update Site‘ button at the bottom of the page to save the change.

Buying Site Merge Fields

Here is a list of merge fields you can reference in your custom theme files.

[buying-site-menu]

[buying-site-footer]

[buying-title]

[buying-logo]

[buying-home-text]

[buying-description]

[buying-banner-text]

[buying-banner-image]

[buying-banner]

[sell-your-land-banner-text]

[sell-your-land-banner-image]

[sell-your-land-banner]

[sell-your-house-banner-text]

[sell-your-house-banner-image]

[sell-your-house-banner]

[sell-your-land-page-text]

[sell-your-land-form]

[sell-your-house-page-text]

[sell-your-house-form]

[contact-us-page-text]

[contact-us-form]

[current-date]

[popup]PUT YOUR POPUP CONTENT HERE – (DO NOT USE MERGE POST DATA)[/popup]

[popup-link]POPUP LINK[/popup-link]

[my-company-agent-firstname]

[my-company-agent-lastname]

[my-company-agent-phone]

[my-company-name]

[my-company-phone]

[my-company-email]

[my-company-address]

[my-company-city]

[my-company-state]

[my-company-zip]

[my-company-site]

[my-letter-ps-line]

[my-firstname]

[my-lastname]

[my-email]

[my-signature]

[my-agency-disclosure]

[offer-phone]

[offer-email]

[company-fax]

[contact-us-form-custom]

[sell-your-land-form-step-one]

[sell-your-land-form-step-two]

[sell-your-house-form-step-one]

[sell-your-house-form-step-two]

[buying-site-menu-json]

[buying-theme-path]

Company Emails

You can set up to 3 company emails in the Investment Dominator system under the ‘Customize> Company Information‘ screen.

Company Email

The ‘Company Email‘ field is the default email address that a user can set for the company. The system sends notifications to this email address when someone fills out the forms on the ‘Sell Your Land‘, ‘Sell Your House‘ or ‘Contact Us‘ pages of your ‘Buying Site‘.

This email address is also used as the ‘From/ Reply’email address in the notification email that is sent out to the owners when they submit the ‘Sell Your Land’ or ‘Sell Your House‘ forms IF they include their email address (optional) in the form submission.

Offer Email (Optional)

The ‘Offer Email‘ address is printed by default on the P.S. line of your Offer Cover Letters.

NOTE: If you do not configure a unique ‘Offer Email‘ address then the system will just use your ‘Company Email‘ address instead.

Selling Site Email (Optional)

When someone fills out the Property Interest Form on a Property Listing posted on your Selling Site the ‘Selling Site Email‘ address is sent a notification about the inquiry.

NOTE: If you do not configure a unique ‘Selling Site Email” address then the system will just use your ‘Company Email‘ address instead.

How To Customize The Look of Your Built-In Websites

In this two-part video tutorial we explain how to customize the look of your built-in websites using both the basic customization controls that are built into the Investment Dominator Admin Console under the ‘Customize> Website Settings – Buying‘ and ‘Customize> Website Settings – Selling’ areas as well as in part two, some advanced customizations you can make to your websites using CSS scripts.

NOTE: We do not recommend that you make CSS customizations to your websites and if you do, you do so at your own risk. If your websites become unresponsive or display an undesired look after you make your custom CSS modifications, you can remove your modifications from the ‘Customize> Website Settings> Website Header Tracking Code‘ area to reset the sites back to their default styles.

NOTE: In the 2nd part of this video we do not cover displays issues on mobile devices or tablets. You will need to make sure your CSS coder accounts for this and adds media queries to the style script that will adjust the look based on the screen size.
Reference: https://www.w3schools.com/css/css_rwd_mediaqueries.asp

How To Re-Order Statuses and Custom Statuses

If you’ve created Custom Statuses in the system then chances are you would also like to re-order your status such that they make sense in your new customized Deal Flow.

By default, new statuses will display at the bottom of the Status selection list. But you can change the order of your statuses (both default and custom) under the ‘Customize> Custom Stages and Statuses> Sort Status’ screen.

status4

Simply click and drag the statuses around on the preview screen to change the order they should appear in your lists.

Then click the blue ‘Save‘ button to save your changes.